Allego Internal Summer Campaign
The past months, we have been building the Allego brand like never before.
We are moving towards a true lifestyle brand, built around moments, travel, and the
experience of electric driving across Europe.
This summer marks the first step, bringing that story to life.
From coastal routes to mountain views, we have created inspiring content across
Europe (including a 3-day shoot in the South of France to capture the perfect
footage).
But the best stories don’t come from campaigns.
They come from you.
Your roadtrip. Your view. Your Allego.
This summer, many of our customers will be hitting the road.
And we know: you will too.
So wherever the summer takes you — city, coast, countryside, or highway — we invite you to capture it.
What to capture
Take photos or videos:
- During your roadtrip or holiday
- At or around Allego charging locations
(and give us permission to use your photos to enrich POI data for Google, Apple, etc.) - Inspired by the style of our campaign (see examples)
- Think: atmosphere, views, moments, lifestyle
How to participate
Send in your best shots before August 24 and give Marketing permission to use your content in Allego communications.
Your content could be featured in our campaigns, app, or social channels.
What’s in it for you?
Eternal glory and worldwide fame within Allego
AND, all participants have a chance to win:
1st prize: A weekend getaway for two
—including an EV to take you wherever you want to go
2nd prize: A dinner for two (worth €200)
3rd prize: €100 Amazon gift card
Let’s show Europe what Allego feels like
Together, we are building more than a network.
We are building a brand people want to be part of.
So this summer:
capture the journey, share your view, and help bring Allego to life.
Thank you and good luck! 
Submit your content
